If you’re a marketer, and you’re not living under a rock, you know the world of marketing is undergoing rapid change. As an industry, we have coined countless new terms for this new marketing paradigm: digital marketing, internet marketing, inbound marketing, search engine marketing, social marketing or any number of other buzzwords that have found their way into our collective consciousness. READ MORE
There’s more to a website than the basics of a homepage, product pages, industry resources and a Contact us/About us pages.
Here are a few must-have features that can help make your redesigned website awesome: READ MORE
According to a recent survey done by Dunkin’ Donuts and Career Builder, Marketing Professionals are more likely than most other professionals to need coffee to get through their day. Marketers come at #2 on the list of coffee consumers, a close second to Scientists/Lab Technicians. READ MORE
A strong presence on twitter and other social channels can have a load of benefits for brands of all sizes. Customers can experience your company culture and connect with your product or service on a very personal level. However, the best social marketing programs are rarely managed by a single person. READ MORE
Most professionals I’ve met in Marketing & Advertising are inherently good at problem-solving. We’ve spent much of our career finding work-arounds and seeking unique ways to make things more attractive, more efficient, or easier to understand – all on a tight budget. I’ve compiled a list of a few free and low-cost tools that I couldn’t live without. READ MORE