As technology continues to evolve, we have access to information through all manner of devices from smartphones to tablets to laptops. This has given rise to the newest form of content creation known as responsive web design. Marketers everywhere are racing to implement responsive designs for their product websites, and with this comes a new set of rules for interacting with designers and developers. READ MORE
The marketing world is evolving. Traditional marketing, like print advertising, is becoming less effective as business migrates online. In order to establish a presence online, you need to understand and implement a content marketing strategy for your business. READ MORE
Hubspot Customers will be pleased to see the new “Social Inbox” hit their dashboards at the end of June 2013. As part of the beta group, the Defined Creative team has had a sneak peak at Hubspot’s upgraded social toolkit. In a nutshell, we’re sold. READ MORE
Brands engaged in the digital marketing space often hire an inbound marketing agency to work on blogs, podcasts, videos, eBooks, website optimization, social media marketing, and other forms of content marketing to expand their digital marketing footprint. Work on an inbound marketing strategy with your agency to ramp up your lead generation and sales conversions. READ MORE
10 years ago, websites were something that people looked at on bulky, immovable computers. Designing a website to look good at one particular resolution was the standard and the standard was adequate for almost all purposes. Now, more and more people are viewing web content on smartphones and tablets. The most successful websites must have content designed to fit on any size screen or any type of device. Designing content in this manner is also known as responsive web design. READ MORE